28 februari 2012

Expo design research in Milaan

At the lectoraat (UK: Readership, US: Professorship) in Strategic Creativity (reader Bas Raijmakers (STBY), associate reader Danielle Arets) we explore how design and creativity can play a strategic role in society and the economy in general, and in service innovation in particular. We do this with a ‘thinking through making’ approach where design and reflection go hand in hand. In April the readership presented its research results on Smart Textile Services, Work related stress and long term flight experiences at the Saloni del Mobile.

The Readership Strategic Creativity is a proud partner in CRISP, a Dutch national research programme in which Design Academy Eindhovencooperates with the Technical Universities of Delft, Eindhoven and Twente, both Universities of Amsterdam and 60 companies working in the creative industries or service design.

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